How To Write Copy That Sells

Published March 8, 2013

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This week’s Q&A question came from Felicity of The Karma Soap Company .

The question was How To Write Awesome Product Descriptions That Sell, but these tips really work for ANY kind of copy. I asked someone in the know and that person is one of Australia’s highest paid copywriters Bret Thomson. Bret writes for the likes of Mal Emery, Daryl and Andrew Grant, Jamie McIntyre…to name just a few of his high flying clients.

Here’s what he had to say:

by Kath Luty | Business Mentoring Program